These activities relate to building and maintaining a digital ecosystem. If your business relies on network effects (more users = more value), your Key Activities are about software, algorithms, and trust.
Before finalizing your BMC, run your list of Key Activities through this filter: key activities business model canvas
Every activity listed should directly support your value proposition. If an activity doesn't help deliver value to the customer, it may not be "key." Identifying Your Own Key Activities These activities relate to building and maintaining a
Key Activities represent the most important tasks a company must perform to operate its business model. Every business model requires a specific set of activities to: Create and offer a Reach target Market Segments Maintain Customer Relationships Generate Revenue Streams The Three Main Categories of Key Activities your Key Activities are about software