The landscape has shifted significantly since the mid-2010s with the rise of Over-The-Top (OTT) media services in India. Platforms such as Disney+ Hotstar, Amazon Prime Video, and Voot have begun to counter piracy by offering:

The closest competitor to desiserials.us is yodesionline.net.

DesiRulez.net operates as a user-generated content aggregation forum. Unlike subscription-based Video on Demand (SVOD) platforms such as Netflix or Disney+ Hotstar, DesiRulez operates on a model of "unauthorized" or "pirate" distribution.