Brands and sponsors took notice of Kohli's evolving image, with several companies, including Nike and MRF, featuring him in advertisements showcasing his new hairstyle. This move helped reinforce Kohli's status as a style icon, solidifying his position as one of the most marketable athletes in India.
Length was maintained at approximately 3 inches toward the front, styled into sharp, textured spikes . virat kohli 2018 hairstyle