Chris Sacca was the "Tech Shark." A former lawyer and early investor in companies like Uber, Twitter, and Instagram, Sacca appeared in the season finale. He brought a Silicon Valley mindset that differed from the manufacturing and retail focus of the regular Sharks.
Tisch approached deals with an eye for the "story." In business, especially in consumer products, the story behind the brand is often what differentiates a commodity from a beloved label. shark tank season 4 guest shark education