Whiteboard Animations -

With HTML5 players, future whiteboard videos will be pause-able. A viewer can pause the video, click on a drawn object (like a price tag or a feature list), and be taken to a checkout page or a deep-dive article.

The visuals are useless without audio. The voiceover must be perfectly synced to the drawing. The marker should hit the paper exactly when the narrator says the keyword. Silence is also a tool—a pause to let a complex drawing "land" before moving on. whiteboard animations